What do all kinds of corporate events have in common? These events aim to bring clients, employees, or stakeholders together in one place for the purpose of achieving a specific goal. Some companies use corporate events to show employees just how much they care whereas others may look at corporate events as opportunities to raise awareness about their brands. No matter what your objective may be, don’t make the mistake of underestimating the level of effort required to plan and execute a corporate event that delivers. Our corporate event suggestions are a great starting point!

office party with food

How to Plan a Corporate Event

  • Determine your objectives. What do you hope to gain by hosting a corporate event? Once you determine what the underlying goal is, you can carefully create a memorable experience that is sure to stir interest in your brand.
  • Pick a strategic event location. You want to make everyone feel as comfortable as possible at your event, and the venue you choose plays an important role. Make sure that the location aligns with the theme and guests’ needs.
  • Utilize an event management software. Don’t let yourself or your event planning team become bogged down by all the tasks on your to-do list. Utilize technologies that automate the event planning process and free up time.
  • Establish a network of vendors and suppliers. The success of any event depends on its attendees but it also depends on the people in the background. Build connections with anyone who works on your event that you trust.
  • Brand and market your corporate event. Don’t wait until the last minute to let people know about your event. Email your guests, write a press release, and leverage social media to start generating buzz months in advance.

Corporate Event Suggestions

Are you struggling to come up with an idea for your corporate event? Show your clients, employees, or stakeholders a good time by mixing things up, heading outside, or gearing the activity toward their interests. You can make any event fun and work wonders for morale among your employees by getting creative. Perhaps your team would appreciate a magic show or a treasure hunt in lieu of the traditional staff meeting? Impress current and prospective clients alike by hosting a wine tasting, a homemade carnival, or a concert – maybe a music festival if the budget allows! Want to shake up the typical board meeting you have with your stakeholders? A scavenger hunt, a cinema screening, or a full-course dinner is sure to make any agenda or roadmap meeting livelier in the long run.

Whether you are planning a conference, holiday party, product launch, or team-building event, we hope that these corporate event suggestions provide the inspiration you need to make sure everything goes off without a hitch. MSP Design Group proudly offers an array of branding services as well as promotional products that are guaranteed to steal the spotlight and help your event become the talk of the town. Please feel free to contact us if you have any questions!