When it comes to branding for schools, it is a little different from other types of businesses. For starters, a school uses promotional or branded items internally for teachers, staff, students, or parents of students rather than catering to the general public like typical businesses. With this is in mind, there are a few things you need to know. Let’s take a look at how schools can use branded items and a few suggested product types.
Teachers/staff. When choosing branded items with the name and logo of the school displayed, you should keep in mind that these items are a great way to motivate teachers and staff. It can help instill school spirit and even make the workday a little easier. It also shows you care! When giving branded items to teachers and staff, think about giving items that are functional that they can use at work more than at home.
Students/parents. When choosing branded items for this group, it is less about function and more about fun. While you can certainly give branded school items with the purpose of function, you also want to make sure to include some fun items students/parents want to use outside of school. This is a great way to up the school spirit in your school. It is also a great way to motivate students during contests and events.
Here are a few of the most popular items you can brand for your school to help motivate and engage everyone:
1. Drawstring bags and totes
When it comes to how schools can use branded items, bags are always a big hit. Bags can proudly showcase the school colors, logo, or mascot while giving recipients a way to carry the daily essentials. Bags are also a great choice because they come in options perfect for both demographics of teachers/staff and students/parents. When looking for options for the teachers, staff, and parents, stick to tote bags with easy to carry handles. These tend to be sturdier and better for the carrying needs of adults. When looking for bags that are always student-friendly, opt for drawstring bags so students can keep their hands free.
2. Notebooks, pens, and pencils
Another great choice for branded items is the absolute necessities such as notebooks, pens, and pencils. These items are easy to customize to showcase the name or logo of the school and they are incredibly useful to have on hand. We all know teachers, staff, and students could always use a few more of these items in general so why not make it a branded item?
3. Mugs and tumblers
This one is great for giveaways or upping motivation in a school setting. Teachers and staff love to have a mug of tea or coffee to get through those tougher days and a branded mug or tumbler is a great choice. These can also be gifted to parents for a thoughtful item. When looking to get students in on the fun, you can consider school-branded water bottles perfect for those long study sessions or athletic events.
4. Beach balls, frisbees, and more
Don’t forget to bring some fun to the focus for students! When choosing branded items for fun giveaways for students, items such as beach balls, frisbees, portable speakers, and more are a great idea. Students of today are also technology minded so consider other items as well like pop sockets for their phones, fun-shaped flash drives, and other fun techy giveaways branded with the school logo.
If you want to get started on creating high quality branded items of this sort and more, give us a call today at 1-833-978-0076 to get started!